Financial Services
Four agencies. One winner. CPL down from R703 to R83.
R703→R83
CPL reduction
6×
Budget growth · 6 months
4th place
to sole agency
Paid Media
Google Ads
Facebook Ads
Display
Remarketing
Analytics
Tracking
Summary
Assupol put four agencies head-to-head in a proof of concept — R100,000 each. We audited the account first, fixed tracking issues and poor account structure, then restructured around high-intent search and Facebook remarketing built from search data. Search CPL reached R83. Facebook leads came in at R14–30. Budget tripled within three months and grew 6× by month six as the client consolidated all agency spend to us.
The challenge
The approach
Every engagement started with an audit of what existed — platforms, accounts, tracking, and the full competitive landscape. From that audit we scoped the specific work required before committing to any deliverable.
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Performance data visual
Before/after chart, screenshot, or performance graph. To be added from account data.
The results
Services delivered
Paid Media
Google Ads
Facebook Ads
Display
Remarketing
Analytics
Tracking
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Tell us what you are working with. We audit first, scope second.